LightNews — News, ranked by scholars

P Maroney

@patrickmaroney.bsky.social

🎉 Headed to SAP Sapphire Orlando? Here’s a customer success story you won’t want to miss

📍 SAP Sapphire Orlando
🎤 Session IND1983
🖥️ "Xerox: Delivering Next-Generation Servitization"

👉 Registration: lnkd.in/e9BaNrqQ

🔗 Session: lnkd.in/emHYSRas

@sap.com #HighTech #OEM #Software #Sapphire2026

This session spotlights how Xerox is transforming its business using industry best practices and AI to drive efficiency, customer satisfaction, and higher recurring revenue in quote-to-cash processes. Learn how to turn channel complexity into strategic advantage and deliver hardware, software, and services through subscription, consumption, and usage.

Key Themes: hashtag#servitization hashtag#xaaS hashtag#channelManagement hashtag#BusinessValue hashtag#Tranformation hashtag#ARR hashtag#EverythingAsAservice

Some of What you’ll hear about:
✅ E2E QTC process transformation
✅ Improving Channels, leveraging Partners to drive growth
✅ MDF inventory mangement
✅ Billing and Collections for Bundled solutions offered as a service

Atree Goswami from Xerox will share practical lessons learned from leading this transformation at scale. You’ll also hear from Mark Emanuelson of Vistex on driving business outcomes with new approaches to Channel Management. The session will be run as a panel and moderated by Mark Lehew, SAP Vice President of Discrete, Energy and Natural Resources Industries.

May 1, 2026 at 2:37 AM

Larry Walsh

@lmwalsh-cn.bsky.social

A few thoughts from Singapore on whether vendors should seek more partners or focus on existing partners to stimulate growth.
#partnerships #channelmanagement #ecosystem
youtu.be/pARt97We8zM

Choosing Partner Value Over Adding More Partners

YouTube video by Channelnomics

youtu.be

November 21, 2024 at 8:07 PM

Marketing News

@marketingnews.bsky.social

For anyone who inherited a channel they never asked for #DigitalMarketing #PPC #SEO #ChannelManagement #MarketingStrategy

For anyone who inherited a channel they never asked for

Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip.

ppc.land

August 16, 2026 at 7:52 AM

P Maroney

@patrickmaroney.bsky.social

2/ ⬆️ This #Sapphire2026 session spotlights how #Xerox is transforming its business w/ Industry #bestpractices & #AI to drive #efficiency, customer satisfaction, and higher #ARR in #QTC processes including #subscription, consumption, & usage based business models and #channelManagement

📍 SAP Sapphire Orlando
🎤 Session IND1983
🖥️ "Xerox: Delivering Next-Generation Servitization"

Some of What you’ll hear about:
✅ E2E QTC process transformation
✅ Improving Channels, leveraging Partners to drive growth
✅ MDF inventory mangement
✅ Billing and Collections for Bundled solutions offered as a service

May 1, 2026 at 2:43 AM

Joe Gaeta

@joegaeta.bsky.social

A Strategic Asset for Your Software Company's Channel Success joegaeta.blogspot.com/2025/05/joe-... #channel #channelsales #channelmanagement #partnersales #partnermanagment #channelpartnerships #opentowork #sales #saas #software

May 16, 2025 at 3:52 PM

Larry Walsh

@lmwalsh-cn.bsky.social

At Channel Focus this year, many conversations centered on achieving greater alignment and success with partners. Check out the thoughts of my colleague Amy Henderson and me from this great event.

#partnerships #channelmanagement #channelfocus

youtu.be/011sZOUc-qc

Channel Focus: The Key to Partnership Success

YouTube video by Channelnomics

youtu.be

November 22, 2024 at 12:21 PM

Medienmagazin DWDL

@dwdl.de

Marco Otto, der seit 2008 unter anderem die Programmplanung des NDR Fernsehens leitet, wechselt zum Bayerischen Rundfunk. Im neu strukturierten Bereich "Programm- und Channelmanagement Video" tritt er die Nachfolge von Andreas Bönte an.

NDR-Abschied: Marco Otto folgt beim BR auf Andreas Bönte

Marco Otto, der seit 2008 unter anderem die Programmplanung des NDR Fernsehens leitet, wechselt zum Bayerischen Rundfunk. Im neu strukturierten Bereich "Programm- und Channelmanagement Video" tritt er die Nachfolge von Andreas Bönte an.

dlvr.it

May 23, 2025 at 9:46 AM

VendorElite

@vendorelite.bsky.social

Boosting Ecommerce Sales with PPC Advertising: Best Practices and Essential Tips
www.vendorelite.com/blog/boostin...
#BoostEcommerceSales #PPCAdvertising #MultiChannelMarketing #MultichannelSelling #MultichannelSoftware #ChannelManagement #GrowYourBusiness #EcommerceSolutions

June 18, 2025 at 11:15 AM

P Maroney

@patrickmaroney.bsky.social

🎁 Here's a NOT TO BE MISSED session to add to your
#Sapphire2026 schedule - it's a case study presented by
#Xerox on the Quote to Cash transformation.

More here ⬇️
bsky.app/profile/patr...

@sap.com #vistex #QTC #MDF #channelManagement #hightech

P Maroney @patrickmaroney.bsky.social · May 1

🎉 Headed to SAP Sapphire Orlando? Here’s a customer success story you won’t want to miss

📍 SAP Sapphire Orlando
🎤 Session IND1983
🖥️ "Xerox: Delivering Next-Generation Servitization"

👉 Registration: lnkd.in/e9BaNrqQ

🔗 Session: lnkd.in/emHYSRas

@sap.com #HighTech #OEM #Software #Sapphire2026

May 1, 2026 at 3:13 AM

Joe Gaeta

@joegaeta.bsky.social

Why channel partnerships excite me... joegaeta.blogspot.com/2025/04/why-... #channelsales #partnerships #channelmanagement #partnermanagement #sales #it #saas

Why channel partnerships excite me...

As I am currently seeking my next challenge in channel sales with a growing and dynamic company, I thought I would share some very interest...

joegaeta.blogspot.com

April 16, 2025 at 8:14 PM

PPC Land

@ppc.land

For anyone who inherited a channel they never asked for #DigitalMarketing #PPC #SEO #ChannelManagement #MarketingStrategy

For anyone who inherited a channel they never asked for

Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip.

ppc.land

August 16, 2026 at 7:51 AM

Marketing News

@marketingnews.bsky.social

FYI: For anyone who inherited a channel they never asked for #DigitalMarketing #PPC #PaidMedia #MarketingStrategy #ChannelManagement

For anyone who inherited a channel they never asked for

Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip.

ppc.land

August 19, 2026 at 7:54 AM

Joe Gaeta

@joegaeta.bsky.social

Channel Management Best Practices: Business Planning, Part 2 (4/x) joegaeta.blogspot.com/2025/05/chan...
#channelmanagement #channelsalesmanagement #partnersales #partnermanagement #partnersalesmanagement #partnerships #channel

Channel Management Best Practices: Business Planning, Part 2 (4/x)

In order to both share my perspective and (perhaps more importantly) to elicit constructive feedback and new ways of thinking, I am writing ...

joegaeta.blogspot.com

May 27, 2025 at 5:36 PM

Chris Brecht

@u4ia-one.bsky.social

Weiterführender Link: https://www.channelpartner.de/article/4095043/markt-fur-it-sicherheit-wachst-2025-zweistellig.html

#ChannelManagement #ITSicherheitsmarkt #Partnerstrategie

September 8, 2026 at 5:00 AM

PPC Land

@ppc.land

FYI: For anyone who inherited a channel they never asked for #DigitalMarketing #PPC #PaidMedia #MarketingStrategy #ChannelManagement

For anyone who inherited a channel they never asked for

Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip.

ppc.land

August 19, 2026 at 7:53 AM

Newsramp

@newsramp.com

USC professor Gary Frazier's new book 'Marketing Channel Management: Organization and Coordination' is being called a must-have for MBA students and marketing professionals. Published by Cambridge University Press, it bridges strategy and real-world channel decisions. #Marketing #ChannelManagement

June 12, 2026 at 8:00 AM

Com-Unity Consulting

@comunityconsulting.bsky.social

Starting the new year with a "hot take". That X is no longer worth it for brands.
www.com-unityconsulting.com/blog/hot-take-x-formerly-twitter-is-no-longer-worth-it-for-brands

#socialmedia #community #communitymanagement #emotionalintelligence #channelstrategy #channelmanagement

Hot Take: X, formerly Twitter, is no longer worth it for Brands — Com-Unity Consulting

Is X even worth it anymore for brands? We question the ROI, and point out the problematic emotional state your user would be in when reading your X posts.

www.com-unityconsulting.com

January 7, 2025 at 1:08 PM

P Maroney

@patrickmaroney.bsky.social

Realtime channel data management (#CDM) in #hightech #supplychains provides transparency of your electronic components & sales:
🙈WHO's buying?
🙈at WHAT price & margin?
🙈& WHERE its going?

Here's a great blog about #optimizing it ➡️
www.linkedin.com/posts/patric...

#AI #pricing #channelManagement

Patrick Maroney on LinkedIn: #ai #pricing #incentive #efficiency #margins #data #cdm #strategies…

DATA - my favorite 4 letter word 😏 Are you interested in exploring #AI-powered applications to optimize your #pricing and #incentive programs while driving…

www.linkedin.com

August 10, 2024 at 5:22 PM

P Maroney

@patrickmaroney.bsky.social

Great decision making is supported by great visibility to timely & accurate information.

This March 12th webinar 👇 on #ChannelManagement Best Practices by Vistex looks quite compelling

Direct registration access ➡️
vistex.zoom.us/webinar/regi...

#revenue #margin #agility #visibility #data

Welcome! You are invited to join a webinar: How to Win in the Channel Through Evolving Times. After registering, you will receive a confirmation email about joining the webinar.

Gleaning a view to how you can make a greater impact on your business by measuring success through the different elements you have put into your program rates such as rebates, deal registration, and M...

vistex.zoom.us

February 27, 2024 at 4:57 AM

martechnewser

@cheinyeanlim.bsky.social

Looking to create and manage engaging WhatsApp channels to boost your reach while keeping privacy intact? Our guide shows you how to do it effectively. 📈🔒 #WhatsApp #SocialMedia #Privacy #ChannelManagement #TechTips pupuweb.com/how-to-creat...