#AdvertisingTrends
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#Blog #Multicultural #Marketing #Trends #Advertising #MulticulturalMarketing #MarketingTrends #FutureOfMarketing #DigitalMarketing #TechTrends #AdvertisingInnovation #BrandStrategy #EmergingTrends #2025Marketing #TechForBrands #MarketingInsights #AdvertisingTrends #AI #BrandConnection
March 7, 2025 at 5:30 PM
marketingnews.bsky.social
FYI: Bannerflow: 78% of brands made video ads in 2026, only 46% ran them #VideoMarketing #AdvertisingTrends #DigitalMarketing #BrandStrategy #TravelMarketing
Bannerflow: 78% of brands made video ads in 2026, only 46% ran them
Video was 10.5% of 2.33 million assets from 300+ advertisers, static 89.5%. Why did travel and telecom campaigns click at up to 2.5 times the platform average?
ppc.land
September 23, 2026 at 12:15 PM
ppc.land
UK podcast consumer trends spotlight advertiser opportunities in 2025 #Podcasting #UKPodcasts #AdvertisingTrends #EdisonResearch #SmartTV
UK podcast consumer trends spotlight advertiser opportunities in 2025
Edison Research data reveals 51% monthly consumption, smart TV growth, and strong ad receptivity across diverse UK demographics.
ppc.land
August 7, 2025 at 5:34 PM
ppc.land
FYI: Bannerflow: 78% of brands made video ads in 2026, only 46% ran them #VideoMarketing #AdvertisingTrends #DigitalMarketing #BrandStrategy #TravelMarketing
Bannerflow: 78% of brands made video ads in 2026, only 46% ran them
Video was 10.5% of 2.33 million assets from 300+ advertisers, static 89.5%. Why did travel and telecom campaigns click at up to 2.5 times the platform average?
ppc.land
September 23, 2026 at 12:15 PM
marketingnews.bsky.social
FYI: 78% of advertisers plan to factor addressable TV into 2026 Upfront deals #AddressableTV #AdvertisingTrends #UpfrontDeals #AdProfessionals #MarketingStrategy
78% of advertisers plan to factor addressable TV into 2026 Upfront deals
Go Addressable survey of 300 U.S. ad professionals shows 78% plan addressable TV in 2026 Upfronts, up from 67%, as DoubleVerify and Mastercard join the group.
ppc.land
May 17, 2026 at 10:37 AM
marketingnews.bsky.social
Stroer Q1 2026: DOOH grows 12% as digital ad market struggles #DigitalOutOfHome #DOOH #AdvertisingTrends #ProgrammaticAdvertising #DigitalMarketing
Stroer Q1 2026: DOOH grows 12% as digital ad market struggles
Stroer reported Q1 2026 revenue of 496 million euros, with digital out-of-home growing 12% and programmatic DOOH up 12.1%, outpacing a flat German ad market.
ppc.land
May 14, 2026 at 4:17 PM
splitrun.bsky.social
Unforgettable beats polished. Instacart mixing Ben Stiller’s chaos with Benson Boone’s falsetto proves awkward wins attention faster than perfection ever will.

#SuperBowlAds #Instacart #AdvertisingTrends #BrandStorytelling #SplitrunPicks #Splitrun
January 27, 2026 at 4:53 PM
ppc.land
FYI: 78% of advertisers plan to factor addressable TV into 2026 Upfront deals #AddressableTV #AdvertisingTrends #UpfrontDeals #AdProfessionals #MarketingStrategy
78% of advertisers plan to factor addressable TV into 2026 Upfront deals
Go Addressable survey of 300 U.S. ad professionals shows 78% plan addressable TV in 2026 Upfronts, up from 67%, as DoubleVerify and Mastercard join the group.
ppc.land
May 17, 2026 at 10:37 AM
ppc.land
ICYMI: 94% of Americans now listen to online audio weekly - what it means for ads #OnlineAudio #DigitalMarketing #AdvertisingTrends #MarketingStrategy #MediaConsumption
94% of Americans now listen to online audio weekly - what it means for ads
Edison Research data shows 94% of monthly online audio listeners now tune in weekly, up from 57% in 2006, a shift advertisers cannot ignore in budget planning.
ppc.land
May 18, 2026 at 9:15 PM
splitrun.bsky.social
Watch here: www.youtube.com/watch?v=ap7X...

#SuperBowlAds #Instacart #AdvertisingTrends #BrandStorytelling #SplitrunPicks #Splitrun
Ben Stiller and Benson Boone - Instacart (Super Bowl 2026) TEASER 2 - 'Harmonizing'
YouTube video by QuirkyFilms
www.youtube.com
January 27, 2026 at 4:53 PM
marketingnews.bsky.social
ICYMI: 94% of Americans now listen to online audio weekly - what it means for ads #OnlineAudio #DigitalMarketing #AdvertisingTrends #MarketingStrategy #MediaConsumption
94% of Americans now listen to online audio weekly - what it means for ads
Edison Research data shows 94% of monthly online audio listeners now tune in weekly, up from 57% in 2006, a shift advertisers cannot ignore in budget planning.
ppc.land
May 18, 2026 at 9:14 PM
marketingnews.bsky.social
FYI: Amazon, Google and Meta are eating the ad market - and the data proves it #DigitalMarketing #ProgrammaticAdvertising #AdTech #AdvertisingTrends #DataAnalytics
Amazon, Google and Meta are eating the ad market - and the data proves it
Meta description: Guideline data shows four DSPs hold 85% of programmatic spend in Q1 2026, with Amazon nearly doubling its share in 15 months as Trade Desk stagnates globally.
ppc.land
May 13, 2026 at 9:44 AM
manuelegana.bsky.social
Revolutionizing Advertising Procurement!
Discover how data analytics, AI, and programmatic advertising are transforming the ad world in our latest article.
Stay ahead in the digital era!
#AdvertisingTrends #Procurement #Purchasing #Technology #AI #DataAnalytics
procure4marketing.com/how-has-digi...
How Has Digital Transformation Impacted Advertising Procurement? | Procure4Marketing
Explore how digital transformation revolutionizes advertising procurement with data analytics, AI, programmatic advertising, and more. Uncover the future of ad buying.
procure4marketing.com
March 7, 2025 at 3:12 PM
ppc.land
ICYMI: AI-powered search transforms advertising landscape #AIPowered #DigitalMarketing #AdvertisingTrends #ConversationalSearch #MarketingInnovation
AI-powered search transforms advertising landscape
Microsoft whitepaper reveals 53% higher purchase rates as conversational search reshapes marketing.
ppc.land
June 9, 2025 at 11:45 PM
marketingnews.bsky.social
Explaining endemic #EndemicAdvertising #RetailMedia #DigitalMarketing #AdvertisingTrends #MediaBuying
Explaining endemic
Endemic describes an advertiser whose products are already sold or used inside the media environment carrying the ad, the demand base that built retail media.
ppc.land
August 24, 2026 at 7:12 PM
ppc.land
FYI: UK ad market grew 6.4% - but 2 in 3 pounds went to Google, Meta, and Amazon #UKAdMarket #DigitalMarketing #AdvertisingTrends #MarketingInsights #GoogleAds
UK ad market grew 6.4% - but 2 in 3 pounds went to Google, Meta, and Amazon
The UK ad market grew 6.4% to £46.7bn in 2025, but the headline figure masks a stark shift: two of every three pounds now flows to Google, Meta, and Amazon.
ppc.land
May 10, 2026 at 5:44 AM
marketingnews.bsky.social
Five major trends reshaping advertising by 2030 #AdvertisingTrends #FutureOfAdvertising #AISolutions #Biometrics #Sustainability
Five major trends reshaping advertising by 2030
WPP Media research identifies AI dominance, biometric standardization, sustainability decline, VR skepticism, and privacy fragmentation as key industry shifts.
ppc.land
September 14, 2025 at 7:32 PM
marketingnews.bsky.social
UK podcast consumer trends spotlight advertiser opportunities in 2025 #Podcasting #UKPodcasts #AdvertisingTrends #EdisonResearch #SmartTV
UK podcast consumer trends spotlight advertiser opportunities in 2025
Edison Research data reveals 51% monthly consumption, smart TV growth, and strong ad receptivity across diverse UK demographics.
ppc.land
August 7, 2025 at 5:34 PM
marketingnews.bsky.social
Algorithm chaos and power plays close digital advertising's turbulent year #DigitalMarketing #GoogleAds #AlgorithmChange #PPC #AdvertisingTrends
Algorithm chaos and power plays close digital advertising's turbulent year
Google's 18-day algorithm rollout disrupted rankings while Alphabet spent $4.75B on AI infrastructure and Big Tech consolidated control over digital advertising markets.
ppc.land
January 2, 2026 at 9:44 AM
ppc.land
ICYMI: Retail media surge: Sponsored products drive 22% growth in European market #RetailMedia #SponsoredProducts #DigitalMarketing #EcommerceGrowth #AdvertisingTrends
Retail media surge: Sponsored products drive 22% growth in European market
How brands can capitalize on the fastest-growing ad format as performance budgets shift.
ppc.land
April 22, 2025 at 1:21 PM
marketingnews.bsky.social
ICYMI: Retail media surge: Sponsored products drive 22% growth in European market #RetailMedia #SponsoredProducts #DigitalMarketing #EcommerceGrowth #AdvertisingTrends
Retail media surge: Sponsored products drive 22% growth in European market
How brands can capitalize on the fastest-growing ad format as performance budgets shift.
ppc.land
April 22, 2025 at 1:23 PM
ppc.land
87% of agency pros say the traditional agency model is broken #AgencyModel #AdvertisingTrends #AIinAdvertising #MarketingStrategy #DigitalMarketing
87% of agency pros say the traditional agency model is broken
Basis survey of 213 professionals finds 87% believe the traditional agency model is broken, as AI adoption, layoffs, and in-housing reshape advertising in 2026.
ppc.land
April 20, 2026 at 7:28 PM
manuelegana.bsky.social
Revolutionizing Advertising Procurement!
Discover how data analytics, AI, and programmatic advertising are transforming the ad world in our latest article.
Stay ahead in the digital era!
#AdvertisingTrends #DigitalMarketing #Procurement #Purchasing #Entrepreneurship #AI #Tech
youtu.be/vMyiKvKNgtA
Understanding the Digital Transformation of Advertising Procurement
YouTube video by Manuel Egaña
youtu.be
June 7, 2025 at 1:50 PM