$fauna impegnata nelle 7P sul case study di #PorcoBrado 🐽
Ho chiesto loro di applicare il #sensorymarketing.
In aula c'è profumo di porco sulla griglia, il pane di San Lorenzo, la salsa sudiciona che ti sporca, magliette unte, rutto libero, succosità avvolgente, maialate formaggiose.
I♥️fauna
Ho chiesto loro di applicare il #sensorymarketing.
In aula c'è profumo di porco sulla griglia, il pane di San Lorenzo, la salsa sudiciona che ti sporca, magliette unte, rutto libero, succosità avvolgente, maialate formaggiose.
I♥️fauna
December 12, 2024 at 11:23 AM
$fauna impegnata nelle 7P sul case study di #PorcoBrado 🐽
Ho chiesto loro di applicare il #sensorymarketing.
In aula c'è profumo di porco sulla griglia, il pane di San Lorenzo, la salsa sudiciona che ti sporca, magliette unte, rutto libero, succosità avvolgente, maialate formaggiose.
I♥️fauna
Ho chiesto loro di applicare il #sensorymarketing.
In aula c'è profumo di porco sulla griglia, il pane di San Lorenzo, la salsa sudiciona che ti sporca, magliette unte, rutto libero, succosità avvolgente, maialate formaggiose.
I♥️fauna
Purchase intention doesn't increase!
Takeaway: aesthetic appreciation ≠ persuasion. Making ads richer and more sensory boosts liking, but buying decisions depend on more than metaphor and multisensoriality.
Relevant for #MetaphorStudies #SensoryMarketing #Multimodality #ConsumerPsychology
Takeaway: aesthetic appreciation ≠ persuasion. Making ads richer and more sensory boosts liking, but buying decisions depend on more than metaphor and multisensoriality.
Relevant for #MetaphorStudies #SensoryMarketing #Multimodality #ConsumerPsychology
December 28, 2025 at 6:07 PM
Purchase intention doesn't increase!
Takeaway: aesthetic appreciation ≠ persuasion. Making ads richer and more sensory boosts liking, but buying decisions depend on more than metaphor and multisensoriality.
Relevant for #MetaphorStudies #SensoryMarketing #Multimodality #ConsumerPsychology
Takeaway: aesthetic appreciation ≠ persuasion. Making ads richer and more sensory boosts liking, but buying decisions depend on more than metaphor and multisensoriality.
Relevant for #MetaphorStudies #SensoryMarketing #Multimodality #ConsumerPsychology
📢 Brands with sensory marketing (visuals, sounds, even scents!) see massive boosts in customer loyalty. Apple nailed this with a $612B brand value in 2021. How are you engaging senses in your campaigns? #SensoryMarketing #BrandLoyalty
December 10, 2024 at 7:07 AM
📢 Brands with sensory marketing (visuals, sounds, even scents!) see massive boosts in customer loyalty. Apple nailed this with a $612B brand value in 2021. How are you engaging senses in your campaigns? #SensoryMarketing #BrandLoyalty
✨ Achieve instant ambient aesthetics.
🎧 Use "Freeze III" by Chihei Hatakeyama.
⚙️ Pair with high-fidelity visuals for sensory change.
📈 This audio halts habitual scrolling—unlike generic tracks.
🔗 Save time. Link in bio for 7/7 trend insights.
#Ambient #AudioBranding #SensoryMarketing
💖 In
🎧 Use "Freeze III" by Chihei Hatakeyama.
⚙️ Pair with high-fidelity visuals for sensory change.
📈 This audio halts habitual scrolling—unlike generic tracks.
🔗 Save time. Link in bio for 7/7 trend insights.
#Ambient #AudioBranding #SensoryMarketing
💖 In
February 16, 2026 at 4:32 PM
✨ Achieve instant ambient aesthetics.
🎧 Use "Freeze III" by Chihei Hatakeyama.
⚙️ Pair with high-fidelity visuals for sensory change.
📈 This audio halts habitual scrolling—unlike generic tracks.
🔗 Save time. Link in bio for 7/7 trend insights.
#Ambient #AudioBranding #SensoryMarketing
💖 In
🎧 Use "Freeze III" by Chihei Hatakeyama.
⚙️ Pair with high-fidelity visuals for sensory change.
📈 This audio halts habitual scrolling—unlike generic tracks.
🔗 Save time. Link in bio for 7/7 trend insights.
#Ambient #AudioBranding #SensoryMarketing
💖 In
Your brand is more than what people see. 🔊🤲
The strongest brands create experiences through sound, touch, and emotion, not just visuals. That's where memorable connections are built.
My latest article:
nikimartinov.com/2026/07/24/s...
#BrandStrategy #BrandExperience #SensoryMarketing #Blog
The strongest brands create experiences through sound, touch, and emotion, not just visuals. That's where memorable connections are built.
My latest article:
nikimartinov.com/2026/07/24/s...
#BrandStrategy #BrandExperience #SensoryMarketing #Blog
Sound and Touch: Building Brand Ecosystems Beyond the Visual Screen
Brands often overlook the impact of sound and touch, focusing primarily on visual identity. Engaging these senses enhances brand distinctiveness and memorability. A well-defined sensory identity en…
nikimartinov.com
July 26, 2026 at 12:17 AM
Your brand is more than what people see. 🔊🤲
The strongest brands create experiences through sound, touch, and emotion, not just visuals. That's where memorable connections are built.
My latest article:
nikimartinov.com/2026/07/24/s...
#BrandStrategy #BrandExperience #SensoryMarketing #Blog
The strongest brands create experiences through sound, touch, and emotion, not just visuals. That's where memorable connections are built.
My latest article:
nikimartinov.com/2026/07/24/s...
#BrandStrategy #BrandExperience #SensoryMarketing #Blog
📣 New Podcast! "Emotional Marketing—Convert Customers Fast" on @Spreaker #ai #branding #creativity #customerjourney #dataprivacy #emotion #empathy #ethics #lifetimevalue #loyalty #marketing #neuroscience #personalization #personas #retention #segmentation #sensorymarketing #staceychillemi
Emotional Marketing—Convert Customers Fast
If 80% of buying decisions are emotional, why are you still leading with features?
On this episode of The Advisor, host Lisa Urbanski sits down with Jean Pierre Lacroix (author of Think Blink) to unpack Tenet 3 & Tenet 4 of his book Think Blink—how emotion-first storytelling and precision personas create instant resonance and repeat revenue.
We dive into the neuroscience of attention, AI-driven persona building, and designing “belonging experiences” that meet customers across every life stage.
What you’ll learn:
🫶 Emotion > Information (Tenet 3): Craft story arcs (context → conflict → resolution) that stick faster than facts.
🤝 Persona Precision (Tenet 4): Go beyond demographics to psychographics, behaviors, and moments that matter.
🌐 AI that serves humans: Use sentiment analysis & wearables ethically to refine offers your audience actually wants.
✅ From CLV to TLV: Build for longer lifecycles and total life value in an era of longevity and rapid change.
👀 All-senses branding: Activate sight, sound, scent, and touch to deepen memory and meaning.
📝 Trust by design: Create a clear data-for-value exchange that earns consent—and loyalty.
Ready to “Think Blink” and turn attention into attachment? Hit PLAY to learn how today!
📖 Grab the book https://www.amazon.ca/ThinkBlink-Manifesto-Creating-Emotional-Connections-ebook/dp/B0F9PY6FJD
📲 Connect with JP at http://www.linkedin.com/in/jeanpierrelacroix/
🔗 Explore Jean-Pierre's work & services at http://www.sld.com/
www.spreaker.com
September 8, 2025 at 5:00 PM
📣 New Podcast! "Emotional Marketing—Convert Customers Fast" on @Spreaker #ai #branding #creativity #customerjourney #dataprivacy #emotion #empathy #ethics #lifetimevalue #loyalty #marketing #neuroscience #personalization #personas #retention #segmentation #sensorymarketing #staceychillemi
📣 New Podcast! "Emotional Marketing: Convert Customers Fast" on @Spreaker #ai #branding #creativity #customerjourney #dataprivacy #emotion #empathy #ethics #lifetimevalue #loyalty #marketing #neuroscience #personalization #personas #retention #segmentation #sensorymarketing #staceychillemi
Emotional Marketing: Convert Customers Fast
If 80% of buying decisions are emotional, why are you still leading with features?
On this episode of The Advisor, host Lisa Urbanski sits down with Jean Pierre Lacroix (author of Think Blink) to unpack Tenet 3 & Tenet 4 of his book Think Blink—how emotion-first storytelling and precision personas create instant resonance and repeat revenue.
We dive into the neuroscience of attention, AI-driven persona building, and designing “belonging experiences” that meet customers across every life stage.
What you’ll learn:
🫶 Emotion > Information (Tenet 3): Craft story arcs (context → conflict → resolution) that stick faster than facts.
🤝 Persona Precision (Tenet 4): Go beyond demographics to psychographics, behaviors, and moments that matter.
🌐 AI that serves humans: Use sentiment analysis & wearables ethically to refine offers your audience actually wants.
✅ From CLV to TLV: Build for longer lifecycles and total life value in an era of longevity and rapid change.
👀 All-senses branding: Activate sight, sound, scent, and touch to deepen memory and meaning.
📝 Trust by design: Create a clear data-for-value exchange that earns consent—and loyalty.
Ready to “Think Blink” and turn attention into attachment? Hit PLAY to learn how today!
📖 Grab the book https://www.amazon.ca/ThinkBlink-Manifesto-Creating-Emotional-Connections-ebook/dp/B0F9PY6FJD
📲 Connect with JP at http://www.linkedin.com/in/jeanpierrelacroix/
🔗 Explore Jean-Pierre's work & services at http://www.sld.com/
www.spreaker.com
September 8, 2025 at 10:00 AM
📣 New Podcast! "Emotional Marketing: Convert Customers Fast" on @Spreaker #ai #branding #creativity #customerjourney #dataprivacy #emotion #empathy #ethics #lifetimevalue #loyalty #marketing #neuroscience #personalization #personas #retention #segmentation #sensorymarketing #staceychillemi
Did you know luxury car 'new car smell' is often *chemically engineered*? It's a deliberate, complex blend designed to evoke prestige & quality, not just off-gassing! 👃🔬 #LuxuryDesign #CarSecrets #SensoryMarketing #AutoFacts
September 8, 2026 at 6:57 PM
Did you know luxury car 'new car smell' is often *chemically engineered*? It's a deliberate, complex blend designed to evoke prestige & quality, not just off-gassing! 👃🔬 #LuxuryDesign #CarSecrets #SensoryMarketing #AutoFacts
If you want a luxury consumer to feel something, remember it, and act... the senses doing the heavy lifting aren’t the ones you’re paying for.
As people grow desensitised to AI & digital noise, brands have a massive opportunity in #SensoryMarketing 🧵👇
As people grow desensitised to AI & digital noise, brands have a massive opportunity in #SensoryMarketing 🧵👇
September 4, 2026 at 11:56 AM
If you want a luxury consumer to feel something, remember it, and act... the senses doing the heavy lifting aren’t the ones you’re paying for.
As people grow desensitised to AI & digital noise, brands have a massive opportunity in #SensoryMarketing 🧵👇
As people grow desensitised to AI & digital noise, brands have a massive opportunity in #SensoryMarketing 🧵👇
Marketing:Moléculas sintéticas de croissants recién horneados o pan caliente disparan la compra impulsiva en milisegundos.
1desdemibalcon.blogspot.com/2026/08/el-a...
open.spotify.com/episode/5XaB... #MarketingOlfativo, #SensoryMarketing, #NeuroVentas, #PsicologiaDelConsumidor, #EstrategiaDeMarca,
1desdemibalcon.blogspot.com/2026/08/el-a...
open.spotify.com/episode/5XaB... #MarketingOlfativo, #SensoryMarketing, #NeuroVentas, #PsicologiaDelConsumidor, #EstrategiaDeMarca,
August 23, 2026 at 6:24 AM
Marketing:Moléculas sintéticas de croissants recién horneados o pan caliente disparan la compra impulsiva en milisegundos.
1desdemibalcon.blogspot.com/2026/08/el-a...
open.spotify.com/episode/5XaB... #MarketingOlfativo, #SensoryMarketing, #NeuroVentas, #PsicologiaDelConsumidor, #EstrategiaDeMarca,
1desdemibalcon.blogspot.com/2026/08/el-a...
open.spotify.com/episode/5XaB... #MarketingOlfativo, #SensoryMarketing, #NeuroVentas, #PsicologiaDelConsumidor, #EstrategiaDeMarca,
Elevate Your Brand Experience with Custom Printed Air Fresheners!
Hey there, business owners and entrepreneurs! Are you ready to infuse a breath of fresh air into your marketing strategy?
Order today
https://buff.ly/42PAxAr
#CustomPrintedAirFresheners #BrandExperience #SensoryMarketing
Hey there, business owners and entrepreneurs! Are you ready to infuse a breath of fresh air into your marketing strategy?
Order today
https://buff.ly/42PAxAr
#CustomPrintedAirFresheners #BrandExperience #SensoryMarketing
February 14, 2025 at 9:56 AM
Elevate Your Brand Experience with Custom Printed Air Fresheners!
Hey there, business owners and entrepreneurs! Are you ready to infuse a breath of fresh air into your marketing strategy?
Order today
https://buff.ly/42PAxAr
#CustomPrintedAirFresheners #BrandExperience #SensoryMarketing
Hey there, business owners and entrepreneurs! Are you ready to infuse a breath of fresh air into your marketing strategy?
Order today
https://buff.ly/42PAxAr
#CustomPrintedAirFresheners #BrandExperience #SensoryMarketing
Dr. Tiia Mäkinen im CAS #CustomerExperience Management. "Sensory experience design can make or break your CX. We learn how to manage sensory experience design with intent." Anmeldung bis 22.02.2024: loom.ly/gQqV1IU #Weiterbildung #CXCommunityDACH #CX #SensoryMarketing
February 14, 2024 at 8:09 AM
Dr. Tiia Mäkinen im CAS #CustomerExperience Management. "Sensory experience design can make or break your CX. We learn how to manage sensory experience design with intent." Anmeldung bis 22.02.2024: loom.ly/gQqV1IU #Weiterbildung #CXCommunityDACH #CX #SensoryMarketing
The Invisible Hand of Sound: How a Legacy of Curated Music Continues to Shape Shopping Experiences
#CuratedMusic #SensoryMarketing #Retail #ConsumerBehavior #Psychology #Shopping #MoodMedia #FactRage #FactRageNews
tglm.us/r0AuK
#CuratedMusic #SensoryMarketing #Retail #ConsumerBehavior #Psychology #Shopping #MoodMedia #FactRage #FactRageNews
tglm.us/r0AuK
How Curated Music Went From Workplace Tool to a Force in Modern Retail
"Discover the evolution of Muzak and the science of how curated music in stores influences your mood, pace, and spending habits."
tglm.us
August 11, 2025 at 12:17 PM
The Invisible Hand of Sound: How a Legacy of Curated Music Continues to Shape Shopping Experiences
#CuratedMusic #SensoryMarketing #Retail #ConsumerBehavior #Psychology #Shopping #MoodMedia #FactRage #FactRageNews
tglm.us/r0AuK
#CuratedMusic #SensoryMarketing #Retail #ConsumerBehavior #Psychology #Shopping #MoodMedia #FactRage #FactRageNews
tglm.us/r0AuK
My latest LinkedIn post…
THE SOUND OF LOST REVENUE:
Why Retail Noise Levels Are Driving Away Your Best Customers
www.linkedin.com/posts/stacie...
THE SOUND OF LOST REVENUE:
Why Retail Noise Levels Are Driving Away Your Best Customers
www.linkedin.com/posts/stacie...
#retailstrategy #customerexperience #luxuryretail #sensorymarketing #inclusiveexperience #retaildesign | Stacie Frazier
THE SOUND OF LOST REVENUE:
Why Retail Noise Levels Are Driving Away Your Best Customers
Recent decibel measurements taken in a luxury retail environment during the holiday season showed baseline soun...
www.linkedin.com
December 16, 2025 at 3:17 PM
My latest LinkedIn post…
THE SOUND OF LOST REVENUE:
Why Retail Noise Levels Are Driving Away Your Best Customers
www.linkedin.com/posts/stacie...
THE SOUND OF LOST REVENUE:
Why Retail Noise Levels Are Driving Away Your Best Customers
www.linkedin.com/posts/stacie...
T2 Tea leans into matcha and refocuses on the sensory experience of its shopfront retail stores.
#retail #T2tea #ausbiz #marketing #StoreDesign #SensoryMarketing #CX
www.smh.com.au/business/com...
#retail #T2tea #ausbiz #marketing #StoreDesign #SensoryMarketing #CX
www.smh.com.au/business/com...
The fine-dining faux pas T2 Tea’s boss says is like ‘red wine in a champagne glass’
Tea deserves some of the same reverence that coffee has long enjoyed, T2 chief Christelle Young believes.
www.smh.com.au
April 25, 2025 at 1:05 AM
T2 Tea leans into matcha and refocuses on the sensory experience of its shopfront retail stores.
#retail #T2tea #ausbiz #marketing #StoreDesign #SensoryMarketing #CX
www.smh.com.au/business/com...
#retail #T2tea #ausbiz #marketing #StoreDesign #SensoryMarketing #CX
www.smh.com.au/business/com...
Casinos focus on lights and sounds… but the best experiences engage ALL FIVE SENSES. 🎷🎭
📌 Save this for later & comment "Senses" for the full blog!
#CasinoMarketing #SensoryMarketing #GuestExperience #CasinoEngagement
📌 Save this for later & comment "Senses" for the full blog!
#CasinoMarketing #SensoryMarketing #GuestExperience #CasinoEngagement
March 7, 2025 at 4:24 PM
Casinos focus on lights and sounds… but the best experiences engage ALL FIVE SENSES. 🎷🎭
📌 Save this for later & comment "Senses" for the full blog!
#CasinoMarketing #SensoryMarketing #GuestExperience #CasinoEngagement
📌 Save this for later & comment "Senses" for the full blog!
#CasinoMarketing #SensoryMarketing #GuestExperience #CasinoEngagement
New fragrance campaign masterfully blends sensory storytelling with emotional resonance, creating unforgettable experiences beyond just scent. 🌸💡 #ForbesFragrancecampaign #SensoryMarketing buy anything with 20% discount on amazon: cutt.ly/KrRd7W5Z
June 29, 2025 at 5:15 PM
New fragrance campaign masterfully blends sensory storytelling with emotional resonance, creating unforgettable experiences beyond just scent. 🌸💡 #ForbesFragrancecampaign #SensoryMarketing buy anything with 20% discount on amazon: cutt.ly/KrRd7W5Z
We've been obsessing over #sensorymarketing ourselves... http://www.thedrum.com/news/2016/08/10/making-senses-why-nostalgia-key-successful-sensory-marketing
Making sense(s)? Why nostalgia is key to successful senso...
Consumers are bombarded with brand images and sounds, but...
www.thedrum.com
December 4, 2024 at 5:18 PM
We've been obsessing over #sensorymarketing ourselves... http://www.thedrum.com/news/2016/08/10/making-senses-why-nostalgia-key-successful-sensory-marketing
They have stopped improving quality and started mastering how things feel. Nice music, warm lighting, branded scents… but cables break faster than ever. You’re not just buying a product anymore.
youtu.be/qFfpjdvCnP8
#RaySaidIt #MarketingTactics #ConsumerBehavior #SensoryMarketing #BlueskyThoughts
youtu.be/qFfpjdvCnP8
#RaySaidIt #MarketingTactics #ConsumerBehavior #SensoryMarketing #BlueskyThoughts
They Make You Feel Good While Selling You Cheap Stuff (#RaySaidIt)
YouTube video by #RaySaidIt
youtu.be
June 11, 2025 at 6:33 AM
They have stopped improving quality and started mastering how things feel. Nice music, warm lighting, branded scents… but cables break faster than ever. You’re not just buying a product anymore.
youtu.be/qFfpjdvCnP8
#RaySaidIt #MarketingTactics #ConsumerBehavior #SensoryMarketing #BlueskyThoughts
youtu.be/qFfpjdvCnP8
#RaySaidIt #MarketingTactics #ConsumerBehavior #SensoryMarketing #BlueskyThoughts
That 'new car smell' in many luxury vehicles? It's often a deliberately engineered, synthetic scent blend designed to evoke specific emotions! Not just materials off-gassing. Mind blown! 👃✨ #LuxuryCars #CarSecrets #AutoDesign #SensoryMarketing
April 21, 2026 at 6:57 PM
That 'new car smell' in many luxury vehicles? It's often a deliberately engineered, synthetic scent blend designed to evoke specific emotions! Not just materials off-gassing. Mind blown! 👃✨ #LuxuryCars #CarSecrets #AutoDesign #SensoryMarketing
7/7 Tampa International Airport worked with ScentAir to create its own signature scent named 'Bamboo Tea', which has notes of green bergamot (an Italian citrus fruit), jasmine, neroli (the blossom of the bitter orange tree), musk and tree moss.
#marketing #scent #sensorymarketing #branding
#marketing #scent #sensorymarketing #branding
July 30, 2025 at 3:22 AM
7/7 Tampa International Airport worked with ScentAir to create its own signature scent named 'Bamboo Tea', which has notes of green bergamot (an Italian citrus fruit), jasmine, neroli (the blossom of the bitter orange tree), musk and tree moss.
#marketing #scent #sensorymarketing #branding
#marketing #scent #sensorymarketing #branding